READY-TO-WEAR
The Standard — Pre-order
The Standard 0.06
One Standard, held to one standard, we don't cut a corner to hit a number. Pre-order is simply the considered way in: we build yours to order instead of pulling it from stock, so nothing's overproduced and it leaves a lighter footprint. The trade is honest, you plan about three weeks ahead. It's where a lot of men start: cut fresh to your order, and ready when you are.
My shade is
#3BMy base is
0.06mmThe balance: disappears up close, holds 2–3 months a base. Where most men start, and most stay.
Your configuration
Made to order in our atelier · about 3 weeks · 5-day try-on.
Dispatched in about 3 weeks · free EU delivery · 5-day try-on · secure checkout · replies within 24 hours.
The edge is the base
Composition
Choose Your Base
Length, grey, density, knotting, front edge, wave.
Your configuration
Made to order in our atelier · about 3 weeks · 5-day try-on.
The 0.06 · The everyday
What we'd pick for 9 in 10 men. Holds 2–3 months and reads as hair in daylight.
Putting it on
A skill, not a trick
There's a learning curve. It's real, it's short, and nobody who sells you a system writes it down. Here it is.
Trimmed first, then a clean scalp
It arrives at a standard size, your hairdresser trims it to your hairline, or you do. Then a clean scalp and a marked outline. The boring part is the part that holds.


Trimmed first, then a clean scalp
It arrives at a standard size, your hairdresser trims it to your hairline, or you do. Then a clean scalp and a marked outline. The boring part is the part that holds.
A thin layer. Then wait.
Glue goes on the scalp, not on the base. A thin layer over the front, dried completely before it touches skin, rushing this is why bonds fail.


A thin layer. Then wait.
Glue goes on the scalp, not on the base. A thin layer over the front, dried completely before it touches skin, rushing this is why bonds fail.
Front first, then everything else
Set the front edge to your outline and work backwards. Crooked is the most common first-time mistake, and it happens in the first 5 seconds.


Front first, then everything else
Set the front edge to your outline and work backwards. Crooked is the most common first-time mistake, and it happens in the first 5 seconds.
15 minutes, left alone
Press the perimeter and leave it under a durag for 15–20 minutes. The bond needs pressure and time, not more glue.


15 minutes, left alone
Press the perimeter and leave it under a durag for 15–20 minutes. The bond needs pressure and time, not more glue.
Then stop thinking about it
Shower, gym, sleep, swim. This is the part nobody believes until the second week.


Then stop thinking about it
Shower, gym, sleep, swim. This is the part nobody believes until the second week.
Slowly, with solvent
Solvent, patience, and never pull. The first removal takes longer than you expect, budget 20 minutes, not 2.


Slowly, with solvent
Solvent, patience, and never pull. The first removal takes longer than you expect, budget 20 minutes, not 2.
Real clients. Real results. No faces, by design.
“Everyone tells me I look ten years younger, and not one person has guessed it isn't mine.”
Seen the result. Choose yours.
Our promise to you.
If it isn’t right, we make it right.
Every Standard comes with one promise: if the colour, the base or the condition isn't right when it arrives, we replace it inside your 5-day try-on. No arguments, no fuss.
Colour off, base marked, anything not as ordered: say so within 5 days and a new one ships.
Every base is sold with its honest wear window, about 1 month, 2–3, up to 5. We tell you before you pick, not after.
It's cut to your hairline by your hairdresser, so we don't promise the bond. We do promise a shade card and a how-to in the box, and an answer within 24 hours if it isn't going right.
You've seen bad hair systems. Everyone has, that's why you're reading this page so carefully. So here's the truth about ours: the first week takes some learning, and it will never be the hair you were born with. What it is: a thin base, hidden under hair, in your colour. The trim and the bond are yours. We say so upfront.
The verdict
4.8/5
The average across 240 verified reviews. The men who wear it every day set the bar, and this is them holding us to it.
Rated 4.8 out of 5 from 240 verified reviews.Delivery
The atelier box.
An unbranded box, nothing on the outside. Inside: your system, the bonding kit, a shade card and a one-page how-to.

6 shades. Pick the one closest to your own hair at the sides, that's what it sits against.
Packed in Amsterdam, unbranded, on a tracked courier within 24 hours of your order. Your tracking number follows the moment it leaves.
3 days across the EU, in our standard size. Your hairdresser trims it to your hairline, most men go that way, and bonds it. Then you forget it's there.
Common questions
Everything worth asking before you commit.
Yes, that's the whole point. Once it's bonded, you can shower, sweat, swim, and sleep in it for weeks. Just follow the care guide that comes in the box.
The Bespoke System
1,500€Choose your city to begin.
150€ holds your slot. It comes off your Bespoke, or covers the consultation if you don't go ahead.







